BARBARA DORBAN-HALL, FIELD DIRECTOR

Barbara

EXPERIENCE

Joined Cambridge MR in 1998 after 7 years with NOP and an earlier career as a Scientific Officer with The National Institute of Agricultural Botany managing research and analysis in Plant and Seed Pathology

SECTOR EXPERIENCE

Social, Consumer, Food and Drink, Public Sector, Health Care, Pharmaceutical

AREAS OF EXPERTISE

Field management, training, maintaining quality standards and professional conduct for the UK field force, designing methodologies. Qualitative and Quantitative. NHS ethical review

PROFILE

Started out in a scientific career spanning 14 years in hospital biochemistry, inorganic chemistry, plant and seed pathology with responsibilities for analysis and research, section management, setting up of International workshops and devising new analytical techniques

Began career in market research with NOP Field covering social, political, financial and consumer data collection and quality management

Highly experienced in using the full range of data collection and sampling methods and methodologies all in the context of the MRS Code of Conduct and current legislation

Became a full member of the Market Research Society in 2006