consumer packaged goods

Cambridge MR is a true specialist in consumer packaged goods research, effectively addressing your needs throughout the product life cycle.

We have deep expertise in the food and drink markets, along with household products, laundry detergents and personal care products. Additionally, we have unbeatable access to mums – the perfect platform for assessing baby and children’s products.

CMR is particularly adept at interviewing difficult-to-recruit samples, such as children, young adults and the aged, using our Neighbourhood Network.

We have a flexible approach to our research, providing bespoke solutions to suit your specific needs. Whether you are developing a new brand, product or line extension, re-launching an existing brand – or simply want to assess the current landscape - we partner with you throughout the process.

As a small team of dedicated professionals, we provide personal management throughout, which ensures that you receive the best possible research design, superior data collection and actionable, strategic recommendations.

Check out the New Product Development section to view some of the ways we conduct research.

You can also find out more about our Neighbourhood Network here