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our partnership with the grocer
Cambridge MR is proud to be a research partner to The Grocer. We provide the research which is central to the Own Label Excellence Awards each year. In 2010/11 CMR tested over 560 products with consumers to identify those products which are strong enough to go through to second stage judging by an expert panel.
We are also proud to be working with The Grocer on the New Product Awards which launched this year.
CMR has also provided Taste Testing support using our Trained Sensory Panellists to help understand responses to the extra mature cheese category.
