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Fact Sheet 3 – Regional differences

Fact Sheet 3 – Regional differences

Are we a United Kingdom of Shoppers?

No…and Yes. Northerners consistently score products higher than the South who are much harder to please…. But there is one measure where the North / South divide has narrowed since the recession: it doesn’t matter where you live; everyone is looking for a bargain. Check out Fact Sheet 3 for other fascinating regional differences.

If you require any further information please contact Alison Eddershaw at

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