CHANGE CREATES OPPORTUNITY - NPD MUST RISE TO THE CHALLENGEThe brave and the visionary will be already at work; what kind of new products will consumers be looking for?
What do consumers look for when deciding which products to buy?Consumers want the best quality they can afford and find familiarity the best reassurance of quality, especially when buying on-line.
Life-stage shapes our relationship with food and drink during lockdown.What we found is not surprising: changing behaviour is often shaped by our life-stage.
Good NPD is always driven by changing consumer sentimentSuccessful innovation over the past 15 years has responded to key food trends, and the way they should be sourced, cooked and packaged.
What can we learn from the food and drink trends during the last recession?We were more cautious generally, more risk averse; retrenched into safer tastes and known brands.
Start of a New Year with a look at January's 'High Flyers' & those 'Still Grounded'From all the products we tested this month on Foodfax, we have selected our top and bottom 3!
1 in 4 new product entries last year were Vegan but how many will stand the test of time? It’s been another record-breaking year for Veganuary, a task made easier by the wider array of products on the market. Our focus has been...
SIGNING OUT ON A DECADE OF CHANGE MUCH SEEMS THE SAME – MUCH IS NOTAt the end of a decade of changing attitudes and priorities, food continues at the forefront of new thinking and behaviours. Some are for...
An Insider View for November One Man’s Meat … is increasingly another man’s Meat Free. In fact, freedom is the new mantra in food. Free from sugar, dairy, lactose, sa...
Foodfax - October's 'High Flyers' & those 'Still Grounded'From all the products we tested this month on Foodfax, we have selected our top and bottom 3!
Tackling obesity through change in food products is not easy. September saw a claim in The Times* that Britain is eating even more sugar than two years ago despite a 20% voluntary target to reduce sugar
Foodfax - September's Top 3 & Bottom 3 From all the products we tested this month on Foodfax, we have selected our top and bottom 3!
6 For Summer Summer has been the main focus of product development this month. Tilda Summery Rice Salad 39/50 Good value prompting regular purchase in...
Trends are our lifeblood, but the silent majority shouldn’t be forgotten The British summer should be a time to kick back, relax and enjoy lingering weekend lunches and impromptu BBQ’s with family and friends. ...
It’s all about the price; what does this mean for Brands? It means they have to give consumers clear reasons to pay that bit extra for their products. How? By being even smarter about highlightin...
THE EVOLUTION OF THE CONVENIENCE SECTOREven in the digital age we get stuck in the definitions of a different era. Nowhere more so than in food retailing and supply. Think of t...
3 New Products From BrandsAllinsons Serious White with Sourdough 40/50 An exciting new idea, this sliced Sourdough is bang on trend & expected to be a healthy choi...
Summer in the supermarket – a blossoming of new products Ask the average Brit what summer food means to them and you’ll get a very mixed response. Optimists will probably talk about enjoying a B...
