1. Tested by a general shopper audience. Across the UK in 6 locations

2. Results on key measures such as Taste, Quality, Star Rating, Purchase Frequency and Purchase Intent.

3. A comprehensive diagnostic report on performance, category benchmarked against our 25,000 + database

As part of our Foodfax Programme you can buy into our Foodfax Omnitest for £299 and receive an exclusive and confidential extended report benchmarked against our Category Norms.

You can also enter a competitor product to gain valuable insight on how it performs.