Good NPD is always driven by changing consumer sentiment
Successful innovation over the past 15 years has responded to key food trends, and the way they should be sourced, cooked and packaged.
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News & Views
News, insight and information from the world of market research and food & drink.
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- Feb 13, 2020
Start of a New Year with a look at January's 'High Flyers' & those 'Still Grounded'
From all the products we tested this month on Foodfax, we have selected our top and bottom 3!
38 views
- Feb 6, 2020
1 in 4 new product entries last year were Vegan but how many will stand the test of time?
It’s been another record-breaking year for Veganuary, a task made easier by the wider array of products on the market. Our focus has been...
41 views
- Jan 10, 2020
FOODFAX - Hot 100 Products of 2019
Just click on the image to see the Hot 100 products from all we tested in 2019
56 views
- Jan 10, 2020
SIGNING OUT ON A DECADE OF CHANGE MUCH SEEMS THE SAME – MUCH IS NOT
At the end of a decade of changing attitudes and priorities, food continues at the forefront of new thinking and behaviours. Some are for...
36 views
- Jan 7, 2020
December's 'High Flyers' & those 'Still Grounded'
From all the products we tested this month on Foodfax, we have selected our top and bottom 3!
20 views
- Nov 4, 2019
Foodfax - October's 'High Flyers' & those 'Still Grounded'
From all the products we tested this month on Foodfax, we have selected our top and bottom 3!
19 views
- Oct 4, 2019
Foodfax - September's Top 3 & Bottom 3
From all the products we tested this month on Foodfax, we have selected our top and bottom 3!
25 views
- Sep 10, 2019
6 For Summer
Summer has been the main focus of product development this month. Tilda Summery Rice Salad 39/50 Good value prompting regular purchase...
37 views
- Sep 10, 2019
Trends are our lifeblood, but the silent majority shouldn’t be forgotten
The British summer should be a time to kick back, relax and enjoy lingering weekend lunches and impromptu BBQ’s with family and friends....
23 views
- Aug 29, 2019
It’s all about the price; what does this mean for Brands?
It means they have to give consumers clear reasons to pay that bit extra for their products. How? By being even smarter about...
35 views
- Jul 19, 2019
3 New Products From Brands
Allinsons Serious White with Sourdough 40/50 An exciting new idea, this sliced Sourdough is bang on trend & expected to be a healthy...
30 views
- Jul 19, 2019
Summer in the supermarket – a blossoming of new products
Ask the average Brit what summer food means to them and you’ll get a very mixed response. Optimists will probably talk about enjoying a...
27 views
- Jun 20, 2019
A Trio of Taste
Asda Lentil Dhal Dip 44/50 As well as having a subtle aroma of garlic, this Dip was considered authentic and creamy, with the added bonus...
26 views
- May 23, 2019
Foodfax has just got even better!
Testing the latest new entries into the market for the last 35 years Foodfax keeps us at the very forefront of the latest food and drink...
28 views
- May 16, 2019
4 Great Products to try for Spring
Iceland Hash Brown Fries 48/50 Given a 4 Star + rating by 86% of Reviewers, these were thought suitable for all ages and for a variety of...
24 views
- May 16, 2019
Innovation in Frozen is the way to change perceptions
This month has been dominated by Easter treats, but retailers will already be gearing up for the next ‘event’ the summer BBQ season. With...
20 views
- Apr 17, 2019
Quartet of Quality
Iceland Mini Chocolate & Mint Vienna 49/50 This retro twist was a "great size, convenient and different". Asda Edamame Bean & Broccoli...
12 views
- Apr 17, 2019
Suppliers are working hard to improve convenience and on-pack information for ‘foodies’
Offering convenience for those who like to feel they are cooking for their family has long been a challenge. One initially driven by...
7 views
- Mar 15, 2019
February Fantastic 4
McCoy’s Muchos Smoky Chilli Chicken 43/50 A new lighter Tortilla snack from the McCoy's brand. Crunchy with a strong tangy flavour. 94%...
2 views
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