We asked our Neighbourhood Net what they looked for when buying wine in store. Familiarity – whether they had tried it before - was the number one factor influencing purchase decision and this was consistent across the regions.
Cambridge Market Research has come together with Food Innovation Solutions and Good Sense Research to form one business: FIS Group. The people you know are still here, the services you rely on have not changed, and the quality you expect is exactly as it was. What is different now is that everything sits in one place, delivered by a team with a real passion for the food and drink industry.
We are reimagining the future of food and drink, and we would love for you to see what we have built.
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