News & Views

News, insight and information from the world of market research and food & drink.

Keep up to date with our views, market information, recent products tested and much more by joining our mailing list.

Nov 8, 2019

An Insider View for November

One Man’s Meat … is increasingly another man’s Meat Free. In fact, freedom is the new mantra in food. Free from sugar, dairy, lactose,...

19 views

Nov 4, 2019

Foodfax - October's 'High Flyers' & those 'Still Grounded'

From all the products we tested this month on Foodfax, we have selected our top and bottom 3!

19 views

Oct 25, 2019

Tackling obesity through change in food products is not easy.

September saw a claim in The Times* that Britain is eating even more sugar than two years ago despite a 20% voluntary target to reduce sugar

19 views

Oct 4, 2019

Foodfax - September's Top 3 & Bottom 3

From all the products we tested this month on Foodfax, we have selected our top and bottom 3!

26 views

Sep 10, 2019

6 For Summer

Summer has been the main focus of product development this month. Tilda Summery Rice Salad 39/50 Good value prompting regular purchase...

39 views

Sep 10, 2019

Trends are our lifeblood, but the silent majority shouldn’t be forgotten

The British summer should be a time to kick back, relax and enjoy lingering weekend lunches and impromptu BBQ’s with family and friends....

26 views

Aug 29, 2019

It’s all about the price; what does this mean for Brands?

It means they have to give consumers clear reasons to pay that bit extra for their products. How? By being even smarter about...

35 views

Jul 31, 2019

THE EVOLUTION OF THE CONVENIENCE SECTOR

Even in the digital age we get stuck in the definitions of a different era. Nowhere more so than in food retailing and supply. Think of...

42 views

Jul 19, 2019

3 New Products From Brands

Allinsons Serious White with Sourdough 40/50 An exciting new idea, this sliced Sourdough is bang on trend & expected to be a healthy...

31 views

Jul 19, 2019

Summer in the supermarket – a blossoming of new products

Ask the average Brit what summer food means to them and you’ll get a very mixed response. Optimists will probably talk about enjoying a...

27 views

May 16, 2019

4 Great Products to try for Spring

Iceland Hash Brown Fries 48/50 Given a 4 Star + rating by 86% of Reviewers, these were thought suitable for all ages and for a variety of...

28 views

May 16, 2019

Innovation in Frozen is the way to change perceptions

This month has been dominated by Easter treats, but retailers will already be gearing up for the next ‘event’ the summer BBQ season. With...

22 views

Apr 17, 2019

Quartet of Quality

Iceland Mini Chocolate & Mint Vienna 49/50 This retro twist was a "great size, convenient and different". Asda Edamame Bean & Broccoli...

14 views

Apr 17, 2019

Suppliers are working hard to improve convenience and on-pack information for ‘foodies’

Offering convenience for those who like to feel they are cooking for their family has long been a challenge. One initially driven by...

10 views

Mar 15, 2019

February Fantastic 4

McCoy’s Muchos Smoky Chilli Chicken 43/50 A new lighter Tortilla snack from the McCoy's brand. Crunchy with a strong tangy flavour. 94%...

3 views

Mar 15, 2019

The Importance of Quality Benchmarking

In the 35 years that Fast Foodfax has been testing new food and drink products we have not seen any dramatic short-term changes in...

4 views

Feb 20, 2019

Fresh thinking for 2019

Many of us use January as a time to re-set our diets, as if the start of the year wasn’t miserable enough. While abstinence is surely not...

5 views

Dec 21, 2018

New product development in a shifting retail landscape

Traditionally, at this time of year, we look back at the new products tested through Fast Foodfax as we learn a lot; the kind of products...

5 views

Dec 4, 2018

We Review Tesco's Latest Offering - Jack's

A look at what’s been happening this month. Despite the Competition and Markets Authority’s continuing assessment of the potential Asda ...

8 views

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News & Views

News, insight and information from the world of market research and food & drink.

Keep up to date with our views, market information, recent products tested and much more by joining our mailing list.